Where Content Marketing and SEO Make a Huge Difference

You may want to perform SEO services on your website yourself, however youdo not know how to get started. You may have always wanted to get more familiar with search engine optimization but don’t either have the time or the patience. Search engine optimization requires a vast experience and much of your valuable time, however there are several alternatives out there to doing all the optimization yourself and still be quite successful.

Charleston SEOThe first thing that you should be focusing on is experimenting with different methods you learn about, analyze the results, and change your website again and again until you see results. Too many website owners get frustrated after one tweek and they just give up on the whole process. With content marketing it is all about trial and error and error and error. However after several months when you start to realize the benefits of your work it will yield huge satisfaction.

For those of you wanting to offer SEM or SEO services as a part of your business or if you got multiple websites that you manage, this is a great way to get more experience under your belt. If you only have one website and do not plan on giving search engine services to website owners this route is probably not ideal considering the time involved to make it successful. Here are some focus points brought to us by onQsites, a professional Charleston SEO firm based in Charleston SC.

Always be on the look out for SEM or SEO guides or forums online. This is the ideal option for most people who want to start internet marketing on their own, learn more about the industry, and get their website to the top of the page rank. Look around online because professional consultants are willing to guide you along and assist you in creating a successful website, content, or work with you on the meta details behind the scenes.

Once you’ve finished focusing your efforts on a couple of the important pages on your website, you could request a consultant review the website and give you suggestions on how to improve your content marketing. Through experience, having a marketing professional nearby will significantly lessen the time needed for investing in your SEO projects by 55-70%.

You must also determine how competitive your industry is. The difference between a national web hosting company and a local pest control company will play a big factor in the time required to become successful. No matter what path you eventually choose, your ultimate success will eventually arrive if you are dedicated and determined you will succeed!

Boat Marketing and Boating for Recreation and for Fishing

A recent study conducted by boatmo.com showed that people are more attracted to the idea of boat fishing rather than fishing only. The study also revealed that people are more likely to buy a boat to fish rather than buying a boat just for recreation purposes.  Here are some addition facts from a leading boats sale listing provider

Boat SaleThe study revealed that fishermen who do not currently own a boat are actively looking around to buy one and the purchase is likely to happen within the next 12 months.

Those who boat fish are also more likely to have a different perspective on the environment rather than those who just fish or own a boat for general recreation.

The study showed that fishing motivates people to get out on the water in a boat and that more than half of all boats sold, are bought for deep sea fishing.

The idea of the study was to reveal which market would be better promoted. Boating or Fishing, however, the study revealed that there was a greater market for Boat Fishing as people who like to fish are more likely to buy a boat to go fresh or sea water fishing.

Although these statistics revealed that boat fishing is more popular, not everyone can afford to purchase a boat, therefore, alternatives such as taking a deep sea fishing trip is also highly appealing.

So not only is their a market to sell boats as well as fishing equipment, there is also a market to promote deep sea fishing trips.

Most anglers today will tell you that they were first introduced to fishing around the age of 8 to 9 and generally through family members. They said they would be more likely take up fishing if their friends had the same interest.

Children today who are interested in fishing probably own their own fishing rod and are aware of which bait and weights to use. They likely head off down the local river with their friends for a fun day of fishing.

It is of course highly unlikely they can afford to buy their own boat, but the idea of going on a deep sea fishing trip will greatly appeal to them.

You do not need to be an experienced fisherman to take a deep sea fishing trip nor do you need to fork out the cost of purchasing the equipment needed to take a trip.

A large percentage of day trip fishing boats provide all the equipment you need as well as having experience to hand for those who are not familiar with deep sea fishing.

Generally you can take a trip any time of year, day or night, as long as the trip co-coordinators provide this service.


How Blogs and SEO Help Realtors Sell Your Home

Real estate is big business. Not just online but offline as well. Many real estate agents don’t utilize the power of the web for their advantage. Building and maintaining a private realtor website can have people the opportunity to browse real estate listings whether buying a home, renting an apartment, or even looking at your bio if they want a realtor to sell their home. Recently we we had an opportunity to discus some topics with Charleston Real Estate group Premier One.

Charleston Real EstateAn real estate agency has a substantially better chance of increasing traffic to it’s website by focusing it’s optimization efforts toward a specific geographical area. This can help help establish a presence for the website while reducing the need to compete based on industry standards content that won’t differentiate an agency in Los Angeles from an agency in Boston. A blog is a great way to begin achieving results by sticking to this formula.

The idea behind a blog is that you can create optimized content that your potential clients would find useful and bring them to your site. Simply include your geographically related keywords and phrases in the content. For example, if you have listings for apartments in Charleston, a good post for a blog might be “What to Look For When Looking for an Apartment in Charleston”. You could discuss what renters should look for when shopping for an apartment in Charleston, the necessity of renter’s insurance in Charleston, overpriced areas of Charleston, etc… Try to keep the content fresh and exciting to read. People that find your article on the major search engines will consequently decide that they need to visit your website, loo at your clients houses, and utilize your realty services.

One thing that has made a blog a valuable tool is RSS. RSS lets us announce information as soon as it happens. How does this help a realtor? Let’s say I’m hunting for an apartment. I may not have the time to check your site every few hours for updated listings. If I have a “my realtor page”, my RSS reader set up, I’ll know instantly that a listing became available.

The point is to stand out from your competition. Setting up a blog and utilizing RSS are two ways that can be achieved. Also, try to set the goal of becoming the most valuable resource for information pertaining to your market and specialty.

Whether buying or renting, people need a place to turn to for information. If you can provide it, you will have plenty of traffic and clients to match. The name of the game in today’s social world is, you got it, being more social.